CEODash vs Geckoboard
A KPI wall shows 42. CEODash says whether 42 covers payroll in week nine. Geckoboard puts live tiles on a screen. CEODash puts the decision in front of the CEO: whether cash holds for the next quarter, what the P&L actually says and who owns which target, with an AI layer that answers questions about all of it.
Or start free with your own file — no card either way.
The Geckoboard alternative built for CEOs: it says whether 42 covers payroll in week nine
A KPI wall is a display, not a decision tool. It tells you the number. It does not tell you whether 42 is enough to cover payroll in week nine, whether the margin behind it is holding, or who is accountable for moving it. CEODash starts from those questions. The executive view begins with cash sufficiency, carries the P&L and margin behind it, puts a named owner on every target, and lets you ask an AI that has read your numbers instead of composing another tile. It starts free with a spreadsheet export. Geckoboard has no free tier: it starts at $79 a month billed annually for two dashboards, one editor and one screen.
- Cash sufficiency is answered, not displayed.
- The P&L, margin and collection terms sit behind the metric, not only the metric.
- Every target has a named owner, and a hiring order opens when it lands on a role nobody fills.
- The way in is free: Geckoboard sells three tiers behind a 14-day trial with no free plan.
Geckoboard has no free plan — CEODash does
Geckoboard sells three tiers behind a 14-day trial, starting at $79 a month billed annually for two dashboards, one editor and one screen. There is no free tier. CEODash starts at $0: upload a CSV or Excel export and every executive dashboard, including the cash forecast and P&L, is live without a card.
Source: Geckoboard public pricing page, 2026-09.
What Geckoboard is
Geckoboard is a live KPI display: pick a data source, drop a few tiles, put it on a TV. It connects data sources including Google Sheets, HubSpot, Salesforce, Zendesk and Zapier, and offers unlimited view-only users and login-free share links on every plan.
Why CEODash wins
- Cash, not just tiles. Geckoboard shows a cash number if you feed it one. CEODash builds a rolling 13-week cash forecast from your opening cash, budget or last actuals and real collection terms, then flags whether a cash gap opens, in which week, and whether it closes only if the deals in your pipeline land.
- Real financial statements. P&L, cash flow, burn and runway are first-class views, generated from an accounting export or a connected SQL database.
- People and KPI ownership. CEODash includes an org view and a KPI cascade with named owners and auto-generated hiring orders when a target lands on an unfilled role. Geckoboard has no people layer.
- AI that has read the numbers. Emma, an AI chief of staff, and an AI CFO answer questions against your uploads, CRM and calendar, and a weekly briefing lands in your inbox. Geckoboard's AI access is a query interface for its metrics; it does not read your financials.
| Capability | Geckoboard | CEODash |
|---|---|---|
| Price to start | No free plan; from $79/mo billed annually after a 14-day trial | $0 with CSV/Excel uploads; Solo $99, Team $299, Business $999 a month |
| Built for | Teams who want a shared live KPI display | CEOs and owner-operators of small and mid-sized companies |
| What it reads | Metrics from the sources you connect | Accounting exports, CRM, calendar, task trackers and your own SQL database |
| Setup | Pick a source, drop tiles onto a board | Executive view ships pre-built; you connect data to it |
| Free tier | None; 14-day trial, then from $79/mo billed annually | Free CSV/Excel uploads, every executive view, no card |
| Cash forecast | A cash tile if you supply the number | 13-week forecast with gap detection and pipeline-conditional view |
| Margin and pricing view | A margin tile if you supply the number | Margin by job, product or SKU from the underlying financials |
| Board reporting | Share links and snapshots to Slack, Teams and email | Board pack generated from live numbers, plus revocable read-only links |
| Financial statements | Not a focus | P&L, cash flow, burn and runway |
| Where the answer lands | A live screen of tiles for the team | A weekly decision in your inbox, with the numbers, an owner and a review date |
| Alerts | Threshold alerts to Slack/Teams on Performance and above | Anomaly alerts on your KPI history, on the paid plans |
| AI | Metrics MCP for AI assistants | Emma chief of staff, AI CFO, weekly briefing, plus a read-only MCP server enabled per workspace |
| Integrations | Data sources feeding tiles | Live: HubSpot, Google Workspace, Jira, Linear, SQL database, CSV/Excel. Your system not on the list? Tell us what you run — we build the connector for your stack during the pilot |
From 42 on a screen to week nine on the calendar
Take one tile: cash at bank. On a wall it is a number. In CEODash the same number starts a forecast. The rolling 13-week cash forecast is built from opening cash, budget or last actuals and your real collection terms. It shows the week a gap opens and whether the gap closes on money you are already owed or only if pipeline deals land. The P&L and the margin sit behind it. Beside it, every target carries a named owner, and a hiring order opens when a target lands on a role nobody fills.
- The question the wall cannot ask: does the cash hold, and in which week does it stop holding?
- The answer sits next to its evidence: the P&L, the margin and the collection terms behind the figure.
- The decision has an owner: a named person on every target, and a hiring order when the role is empty.
Source: Geckoboard public pricing and product pages, 2026-09.
Moving from Geckoboard to CEODash
You do not need to rebuild anything. Export the spreadsheet that feeds your Geckoboard tiles — or your accounting P&L — and upload it; the executive dashboards, P&L and cash forecast populate from that one file. If HubSpot was one of your Geckoboard sources, connect it directly on a paid plan and the pipeline-to-cash view appears without configuration. Nothing about moving your reporting here switches Geckoboard off, so there is no cutover.
- Day one: upload a CSV or Excel export; P&L, runway and the 13-week cash forecast are live.
- Week one: connect HubSpot, Google Workspace, Jira or Linear; add anomaly alerts and the weekly briefing.
- Ongoing: ask Emma or the AI CFO the questions you used to work out by hand.
Source: Geckoboard public pricing page, 2026-09.
Geckoboard alternative: questions
What is the best Geckoboard alternative for a CEO?
CEODash, because a KPI wall displays a number and CEODash answers the decision behind it. Whether cash holds, what the margin really is and who owns the target are all in the same executive view, and it starts free with a spreadsheet export.
Does Geckoboard have a free plan?
No. Geckoboard sells three tiers behind a 14-day trial, starting at $79 a month billed annually for two dashboards, one editor and one screen, with Enterprise pricing on request. CEODash is free with CSV and Excel uploads, including the P&L and the 13-week cash forecast, and paid plans start at $99 a month.
Where do I read CEODash?
On any device, in the browser, with nothing to install. The weekly briefing also lands in your inbox, so the numbers come to you, with the decision attached.
What do I get that a KPI wall cannot give me?
The decision behind the number. A rolling 13-week cash forecast shows the week a gap opens and whether it closes on money you are already owed or only if pipeline deals land. Real financial statements sit behind the metrics. An org view and a KPI cascade give every target a named owner. An AI chief of staff and an AI CFO answer questions against your own uploads, CRM and calendar.
How do I move my Geckoboard data across?
Export the spreadsheet that feeds your tiles, or your accounting P&L, and upload it — the executive views populate from that one file. Then connect HubSpot, Google Workspace, Jira, Linear or your own PostgreSQL database directly on a paid plan. There is no cutover: Geckoboard keeps running while you decide.
Is my financial data safe?
CEODash uses read-only OAuth where available and never stores your tool passwords. Sensitive uploads and integration tokens are encrypted at rest with AES-256-GCM, sessions are protected with httpOnly cookies and CSRF checks, and security-critical activity is kept in workspace-scoped audit trails.
Pricing
Geckoboard: Essentials $79/mo, Performance $319/mo (both billed annually; monthly billing is about 20% more), Enterprise on request. Extra dashboards, editors and screens are metered add-ons. CEODash: $0 with CSV and Excel uploads, then Solo $99, Team $299 or Business $999 a month — billed monthly with no annual lock-in, and priced on the depth of analysis you use rather than on how many tools you connect.
CEODash is for you if…
you are a founder or small-business CEO who wants to know whether cash holds, what the financials say and who owns each target — with AI to ask, not just a metric wall.
Free file uploads · no card required · comparison based on public information as of 2026-09.
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